![]() When and how the device is used could provide the company with valuable user patterns.Īfter a test drive, Carman considers if the Car Thing might be a success. ![]() Car Thing has one job and does it awesomely.” As many drivers return to commuting, it’s the perfect time for Spotify to functionally separate ‘phone’ and ‘car’ listening. One line from the product site stands out: “Let your phone do phone stuff. Because there’s no speaker, Ashley Carman of The Verge thinks of the device as “essentially, a Spotify remote.” The voice-controlled device works in sync with a smartphone, using Bluetooth to operate the Spotify app. Spotify’s first gadget, Car Thing, has launched in limited quantities to invited Premium users. Spotify’s Car Thing Drives New Behavioral Insights
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